Party Dogs A-Go-Go

Description

Party Dogs A-Go-Go is a dog party company from California. They needed their brand identity established through a logo, stationary set, and kit cover. Additionally, an event brochure, magazine ad, and annual report were also requested. 

Context

  • All designs needed to branded

  • 2 Pantone logo colors

  • Copy writing required

Problem

  • Logo design & colors needed to match company type and work on collateral

  • Maintain brand identity

  • Fun designs but not tacky

Solution

Creating a charming logo with puppy-like colors gave the brand a solid foundation to build upon. Pink was chosen to signify ‘party’, while brown was used to bring the dog to life. The collateral was used to further communicate the brand’s unique service with the help of fun illustrations and photography. 

 
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