Party Dogs A-Go-Go
Description
Party Dogs A-Go-Go is a dog party company from California. They needed their brand identity established through a logo, stationary set, and kit cover. Additionally, an event brochure, magazine ad, and annual report were also requested.
Context
All designs needed to branded
2 Pantone logo colors
Copy writing required
Problem
Logo design & colors needed to match company type and work on collateral
Maintain brand identity
Fun designs but not tacky
Solution
Creating a charming logo with puppy-like colors gave the brand a solid foundation to build upon. Pink was chosen to signify ‘party’, while brown was used to bring the dog to life. The collateral was used to further communicate the brand’s unique service with the help of fun illustrations and photography.